San Bernardino, CA–People climbed aboard Omnitrans buses in record numbers during October, with over 1.5 million trips tallied. Along with surpassing the previous top ridership month mark set in October 2001, the transit agency also set a new high for a single day on October 3 with over 68,000 boardings.The month began strong, boosted by promotional efforts tied to Southern California “Rideshare Week” (October 1 -5) which happened to coincide with spiking gasoline prices in California. Boardings jumped 17.5 percent in that first week compared to 2011. In the end October 2012 finished 9.4 percent ahead of last year.
“We offered a free ride coupon online for Rideshare Week, the same as we have done since 2009,” said Director of Marketing Wendy Williams. “But this year coupon redemption nearly tripled.”
Even after gasoline prices eased and the free ride promotion ended, passenger boardings have remained brisk. Omnitrans weekday ridership averaged 58,928 for the month. November seems to be keeping pace with over 65,000 passengers transported on the first day of the month.
“I believe our record ridership demonstrates that people are looking for economical and environmentally friendly transportation. When people try Omnitrans, they find out we offer great service—on time, friendly drivers, clean buses—and then they keep riding,” said Omnitrans CEO/General Manager Milo Victoria.
Route and schedule information is available online at www.omnitrans.org or by phone at 1-800-966-6428.
Top Five Ridership Months
||Fixed Route Ridership
October Ridership 2008-2012
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Rideshare Week is October 1st through 5th, and Omnitrans is celebrating with two great offers.
FREE Ride Coupon
Celebrate Rideshare Week with a free ride on us! Simply download and print the Free Ride coupon from our website. Turn it in to your bus driver who will exchange it for one FREE Day Pass good for unlimited rides for one day only on our fixed-route buses between October 1 and 5. Visit our website at www.omnitrans.org for more details.
Rideshare Prize Drawing
Passengers will want to take advantage of this exclusive offer just for our Facebook fans. Enter your name in our prize drawing between now and October 5th and you could be the winner of one of these fabulous prizes!
- 1st Prize – an Omnitrans baseball cap & pin and a 31-Day Bus Pass
- 2nd Prize – an Omnitrans baseball cap & pin and a 7-Day Bus Pass
- 3rd Prize – an Omnitrans baseball cap & pin and a free 1-Day Bus
Winners will be announced on Friday, October 5th. Join our Facebook community for photos, stories, behind-the-scenes info and other exclusive offers as they become available.
Are you interested in riding the bus, but aren’t sure how? Let VTrans help you navigate public transportation.
VTrans offers a no–cost, one-on-one Travel Training program for seniors and persons with disabilities to assist them with learning how to use public transportation. Professionally skilled Travel Trainers will meet with you at home or another location to discuss where you want to go and your uncertainty with riding the bus.
Travel Training will show you how to plan out a route, get to the bus stop safely, pay the bus fare, identify landmarks, transfer to other buses, and proper bus etiquette. They will also accompany you on your route until you feel comfortable to take the trip on your own.
During training, the cost of bus fare is free to you and they will provide you with an incentive to continue riding the bus after training. Their trainers are familiar with various disabilities and will work with you to overcome barriers to riding public transportation. Group training is available to those interested in traveling with their friends.
Let VTrans show you how riding public transportation can work for you! Call them today to speak with a mobility specialist who can help you get to where you want to go. For more information please call 909-981-5099 or visit them on the web at www.vtrans.us.com.
This afternoon the first of the Omnitrans New Flyer Xcelsior buses hit the streets on its maiden voyage. Passengers on Route 14 were excited and happy to be the first ones to have the opportunity to ride. “We’re making history!” someone shouted from the back of the bus, and everyone laughed.
People loved the new fleet graphics and gave the bus high marks for coolness, comfort and roominess. They can’t wait to ride again!
Coach Operator Elaine Sanchez was at the helm of the New Flyer Xcelsior for the historic trip. Elaine was recently honored with the Omnitrans Employee of the Quarter award for her outstanding customer service.
Omnitrans CEO Milo climbed aboard on his way to a meeting, always happy to get a chance to meet some of our passengers.
This mom and her new baby were among the first passengers to board.
Renee Compton was the first wheelchair passenger on the New Flyer Xcelsior
Mr. Jones was the first bike passenger to join us on the trip. He just recently starting biking and taking Omnitrans to save the expense of gas money.
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You could win a 2012 Charge Zester Fitness Bike!
On Wednesday, August 15th from 8:30 a.m. to 10:00 a.m., Omnitrans will hosting a community celebration to introduce its new brand identity. The event is at Omnitrans’ 4th Street Transfer Center San Bernardino, on the south side of 4th Street, between F & G Streets, in the Carousel Mall parking area. View details here.
The public is invited to view the latest additions to our fleet, the New Flyer Xcelsior buses, sporting updated vehicle graphics with our new colors and logo. A standout feature of the new buses is the much anticipated triple bike rack, which will allow the vehicles to transport three bikes instead of the normal two.
To celebrate, Performance Bicycle in Ontario is partnering with Omnitrans to sponsor a Rack ‘N Roll bike contest at the event, where participants will enter for a chance compete in a timed race to load a bike onto the rack.
Entry/practice time is between 8:30 a.m. and 9:00 a.m. Participants not selected to compete will be entered into a second chance drawing. You must be present at the time of the drawing in order to win.
Bike contest prizes include:
- First Prize: 2012 Charge Zester Fitness Bike or equivalent exchange ($900 value)
- Second Prize : $150 Performance Bicycle gift card
- Third Prize : Two Omnitrans 31-Day Bus Passes ($94 value)
- “Second Chance” Drawing Prize: $50 Performance Bicycle gift card
- Entry Prize: All entrants will receive an Omnitrans 1-Day Pass ($4 value)
About performance bicycles
Performance Bicycles is America’s leading multi-channel bicycle dealer, successfully serving cyclists’ needs for 30 years. With an unrivaled inventory of more than 10,000 products available through their catalog and website, and a continuing commitment to providing value, education, expert advice and professional service to the cycling community, they are the premier destination for people who love to ride bikes.
This month, Omnitrans launches its exclusive travel training bus which will be used for community outreach to help educate people in new rider basics. Features of the new bus include video screens, a PA system and new fare box.
This hands-on training tool will allow people to experience firsthand what they can expect when boarding a bus for the first time and help ease the anxiety that sometimes accompanies new riders. The training bus and outreach trainer are available by request to local community groups including seniors, students and those with special needs. For more information or to reserve a booking, you may email our outreach specialist, Nicole Ramos at email@example.com.
We also invite you to join us for our Rebrand Launch on August 15th for the official unveiling of the travel training bus, along with our New Flyer Xcelsior buses. There will be music, food, giveaways and a bike contest with some amazing prizes! The festivities begin at 8:30 a.m. in the Carousel Mall 4th Street parking lot between F & G Streets. Click here for details.