News Release

Omnitrans Wins National Marketing and Communications Award

SAN BERNARDINO, CA - The American Public Transportation Association (APTA) announced that Omnitrans has won first place in the 28th Annual AdWheel Award competition for its exterior bus advertisements.

The AdWheel Awards, which recognize excellence in public transportation marketing and communications, were presented at a gala awards ceremony on October 8 in Charlotte, NC, as part of APTA's 2007 Annual Meeting. More than 750 entries were received in this year's competition.

"Receiving a coveted AdWheel Award is a prestigious accomplishment and should be celebrated as a mark of originality, creativity, and excellence in public transportation marketing and communications," said APTA President William W. Millar.

The winning advertisements are part of the agency's "More Reasons to Ride" campaign, and feature catchy slogans such as "We cover 480 square miles. Yeah, we can get you to school," and "Cheap. Reliable. Safe. Sexy. Well, three out of four" on Omnitrans' signature red background.

"We work hard in partnership with our advertising agency to produce eye-catching, memorable advertising that brings awareness of the service we provide," said Omnitrans Director of Marketing Wendy Williams. "It's an honor to have that work recognized."

Founded in 1976, Omnitrans is the public transit agency serving fifteen cities and the unincorporated areas of the Inland Valley of San Bernardino County in Southern California. Omnitrans currently operates 35 fixed bus routes in a 480-square-mile area, and provides OmniLink and Access demand-response service. The agency’s accolades include two Outstanding Transit System of its size awards from the American Public Transportation Association, and twelve safety awards from the National Safety Council.